If you own a local business in the USA, you know how important it is to get found by potential customers online. But with so many competing websites and platforms, how can you stand out and attract more traffic to your website?
One of the most effective ways to boost your local SEO (search engine optimization) is to list your business on free business listing sites. These are online directories that allow you to share information about your business, such as your name, address, phone number, website, hours of operation, products or services offered, reviews, photos, videos, and more.
By listing your business on these sites, you can increase your online visibility and reputation, reach more customers who are searching for businesses like yours in their area, and drive more leads and sales to your website.
In this article, we will explain what free business listings are, why they are important for local SEO, how to find and submit your business to the best free listing sites in the USA today (2023), and what tips you should follow to optimize your listings for maximum results.
## What are free business listings?
Free business listings are online platforms that allow you to create a profile for your business and display it on their website. They usually have a search function that enables users to find businesses based on their location or category. Some of the most popular free business listing sites include Google Business Profile, Yelp, Facebook, Angi (formerly Angie’s List), Foursquare, Glassdoor, Better Business Bureau, Instagram, LinkedIn, City Search, Mapquest, Manta, Bing Local, YellowPages, MerchantCircle, SuperPages, Yellowbot, Yahoo Local ,and many more.
Some of these sites are general directories that cover all types of businesses across different industries. Others are niche-specific directories that focus on certain categories or sectors. For example, Angi is a directory for home services providers; Glassdoor is a directory for employers and employees; Better Business Bureau is a directory for accredited businesses; Instagram is a directory for visual content creators; LinkedIn is a directory for professionals and companies; etc.
Some of these sites also offer paid options or premium features that allow you to enhance your listing with additional information or exposure. However, even without paying anything, you can still benefit from listing your business on these sites as long as they are relevant and reputable.
## Why are free business listings important for local SEO?
Local SEO is the process of optimizing your website and online presence for local searches. This means that when someone searches for something related to your business or industry in their area (e.g., “pizza near me”, “dentist in Chicago”, “plumber in New York”), they will see results that match their location and intent.
Local SEO is crucial for any local business because it helps you reach customers who are ready to buy from you or contact you. According to Google :
– 46% of all searches on Google have local intent
– 88% of consumers who do a local search on their smartphone visit or call a store within 24 hours
– 78% of location-based mobile searches result in an offline purchase
One of the main factors that influence local SEO rankings is citations. Citations are mentions of your business name,
and phone number (NAP) on other websites. These websites can be free business listing sites,
social media platforms,
or any other relevant sources.
Citations help search engines verify the accuracy
of your NAP information across different platforms. They also signal trustworthiness
to both search engines
The more citations you have from high-quality
and relevant sources,
the better chances you have of ranking higher
for local searches.
## How to find
to the best free listing sites
in USA today (2023)?
There are hundreds of free listing sites available online, but not all of them are worth your time